That reputation gets built whether you build it or not.
When you build it, you get to guide what people think & what you are remembered for. And it’s my job to help you clarify what is shown and what you are remembered for.
Because your reputation shows up everywhere someone looks you up.
Around here, we start with your website, not your social media. Because your website is where they land when they are serious. It’s the longest and deepest read on who you are… and why they should hire you.
From there, we branch out and find where you want to spend your time. Where you want your online impact to live, and how to make sure you and your expertise is front and center, showing up in the rooms you want to be invited into.
That reputation gets built whether you build it or not.
When you build it, you get to guide what people think & what you are remembered for. And it’s my job to help you clarify what is shown and what you are remembered for.
Because your reputation shows up everywhere someone looks you up.
Around here, we start with your website, not your social media. Because your website is where they land when they are serious. It’s the longest and deepest read on who you are… and why they should hire you.
From there, we branch out and find where you want to spend your time. Where you want your online impact to live, and how to make sure you and your expertise is front and center, showing up in the rooms you want to be invited into.
Not because it’s the whole brand but because it’s the fastest read on it.
When a stranger via a referral, or a podcast host, or a would be client, types your name and clicks through.
The Brand Audit is where I go through your site and see where you are creating connection, where you’re leaking it, and what vibe your brand is putting out.
So we know where to start, what work there is to be done and how to get you to the personal brand and reputation that enters every room before you do.
When you’ve built a business with happy clients and results you are proud of.
And almost every one of those clients came from a referral.
The uncomfortable math on that means
The people who were going to refer you already have.
So you try marketing. You post on social, start a newsletter. You rewrite your About page at 11pm.
And the results? Still crickets.
So you jump to the next tactic. And the next…
The results? Lackluster at best.
At this point, most you may think a rebrand will fix it. A new logo, a fresh color palette. Maybe a whole new website.
Spoiler. It won’t
Because your marketing doesn’t have a design problem. It has a Personal Brand problem
Somewhere between what you actually do and what your marketing says, people lose the connection to YOU
And no visual refresh fills that gap.
She somehow sees you better than you see yourself.
I worked with Rebecca to sharpen the positioning for my coaching business. She was incredibly helpful! She took me through a structured process to identify what was truly at the core of my business, then created a report that helped me understand how to put those insights into action. She's very good at asking the right questions and getting at the "problem beneath the problem." I highly recommend Rebecca if you need help dialing in your brand, positioning, and messaging.
You’re in the right place if
You have clients and referrals,
But your marketing online doesn’t get you the clients you want
Find out why your website and online marketing isn’t bringing in clients and whats the next best step to get more leads.
The 6-week group program helping you discover your voice, story, and point of view that make people connect with you immediately. The foundation of your personal brand.
Everything From the Brand Up does — 1:1, deeper, and built entirely around your business. You leave with a map on how to build your personal brand, create connection and a desire through all your online touch points including your website, content, and offers.
A 60-minute strategy call for when you need help seeing through the fog and make a decision on your next business steps
Hello, I’m Becca.
I’m a gal who loves messaging, creating connection, and helping people like you lean into what makes people choose you. I am a personal brand strategist, but at the core, I help you step into in the reputation you’ve already built… and share it online with the strangers who haven’t met you yet.
That’s the “you” part of the equation. At the end of the day, it’s your face and your message that stops the scroll. So let’s make sure that scroll is stopping.
I’ve spent twenty years studying what helps people feel seen, understood, and chosen through wedding photography, brand photography, brand strategy, messaging strategy, and now personal brand strategy. The through-line has always been the same: helping you see yourself the way your best clients already do.
I’m in the PNW, wrangling business, kids, and managing my mental health by shoving Oreos in my mouth with abandon. You can learn more about me, my background, and my Oreo addiction by clicking that orange button ⬇️
When you talk to someone about your work, they get it. That’s why referrals turn into clients. You’re in the room, you can read them, adjust, tell the right story at the right moment.
Your website doesn’t get that luxury. It has to explain who you help, why you’re different, and what you fix , alone, in about eight seconds, to someone who’s never met you. And it’s where you should funnel all your potential leads
Right now, it’s probably not saying what you’d say.
The Brand Audit is where I go through your site and see where you are creating connection, where you’re leaking it, and what vibe your brand is putting out.
So we know where to start, what work there is to be done and how to get you to the personal brand and reputation that enters every room before you do.
Most of your marketing isn’t broken. You’re just missing from it.
From the Brand Up is a six week group experience to uncover what actually makes you different. The story, the voice, the way you see things that already lives in you but isn’t showing up in your content, on your website, or in the DMs that could turn into clients.
You’ll leave with language that sounds like you (not a strategist’s or AI’s version of you), a story bank you can pull from for months, and a foundation that makes every piece of marketing after this feel easier,because it’s finally built on who you actually are.
If your website, messaging, and content aren’t turning into steady qualified leads… it’s not a design problem. It’s a trust problem.
The Brand Compass Method is a 1:1 intensive that pinpoints the gap between what you’re saying and what your best clients actually respond to, then closes it. You walk out with a complete personal brand system your website, content and offers can pull from.
When you need a strategic decision more than a conversation.
Bring the tangled thing. The offer that isn’t landing, or the launch that you’re second guessing. The pivot you can’t name or the block you can’t get bast. We’ll cut it apart, pressure test it and get you to one clear next move. In sixty minutes.
Not your niche.
Not your Framework.
Not your certifications.
You.
Not force the human to fit the marketing
It should help them understand who you are, what makes you different, and why they’re already in the right place.
